When starting out with affiliate marketing, many people fail because of their misconception about doing business online. Becoming self-employed, managing resources, time and learning marketing strategies might be a challenge for those who are used to working for a company and having a boss. Many experts say that business theories, such as assumptions about the market, resources and conditions determine success in the fast paced world of affiliate marketing. Just like promotion strategies, affiliate marketing mindset needs to be learned before one is able to achieve success. Read more below.
Setting Goals for Your Affiliate Marketing Business
You are required to set goals when you start out on your own, even though there is no boss behind your back to push you. This is not easy but necessary for success. With affiliate marketing, the products and niches are in constant change, so you need to be prepared for loads of distractions. Still, having an initial plan for your affiliate marketing business and a strategy alongside with Plan B and C is important to know which direction you are going to. This includes your promotion and traffic generation methods.
Dealing with Information Overload
When trying to learn affiliate marketing, the greatest challenge comes when one wants to learn. There are millions of eBooks and blog posts published on the internet and they usually contradict each other. The truth is that every guru wants to sell their methods; no matter if they still work or not. Even if they do work for some people, there is no guarantee that they will be suitable for your affiliate marketing business. Therefore, it is better to focus on one or two strategies and learn them as well as you can.
Finding Your Path in Affiliate Marketing
After the initial pitfalls every marketer faces in affiliate business, it is time to stop and think which methods are the most profitable and focus on improving them. Focus is extremely important, and unless you are the master of one affiliate marketing business method already, you should avoid jumping from one technique to another, as you will never see results. Find out what takes you the less effort and brings in the most conversions. Remember the 20/80 rule? It is also true in any affiliate business. You need to pay attention on finding the 20 percent of your activities that bring in 80 percent of your results and build upon them.
Getting Help with Affiliate Marketing Mindset
There are a couple of books and blogs you can use to help you with getting the right mindset but it all starts with you. If you find 
information about self-motivation and getting results, feel free to use the resource. During the past few years, I have only found one serious book about affiliate marketing mindset, which is written by Gerald; one of my previous business acquaintances. If you want to know how to stay focused and determined, you should check out Mind Over Variance and get over procrastination for good. Alternatively, you can check out Procrastination Buster.